A REFRESHING NEW LOOK

The basement at Vousten Mode has been given a complete makeover. With a modern and elegant design, the new furnishings create a luxurious and inviting atmosphere. Clean lines, refined lighting and carefully chosen decorations create a stylish ambiance that fits perfectly with the high-quality fashion collections that we offer.

A PARADISE FOR STREETWEAR LOVERS!

In our renovated basement we present an extensive selection of top brands known for their quality and stylish sportswear. Brands such as Stone Island, C.P. Company, Flaneur and Valenza are well represented and offer the latest collections for the fashion-conscious man.

Stone Island: This brand is known for its innovative designs and high-quality materials, perfect for the man who seeks both style and functionality.

Flaneur: A flâneur is a person who leisurely strolls the streets of the city, observing and appreciating the environment, often with a focus on culture, architecture and people watching.

Valenza: Valenza excels in simplicity and quality. Using the best Supima cotton, Valenza produces the most beautiful t-shirts, polo shirts and more.

C.P. Company: C.P. Company is the original Italian sportswear brand specializing in clothing dyeing technology since 1971.

EASY ONLINE SHOPPING

Can’t come to our physical store? No problem! Our updated collection is also available online. On our user-friendly website you can easily browse through our range and order your favorite items. Benefit from fast delivery and excellent customer service, so you are always assured of the best shopping experience, wherever you are.

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An example where creativity, love and craftsmanship come together in a special item!

Would you also like to design a special or personal belt in collaboration with the artists of Dukes Artisan Belts? Please contact us!

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Did you know that a lot of Stone Island clothing is produced in a blank color and then dyed? This process is called Garment Dye, and makes Stone Island clothing unique! Stone Island is known as a pioneer in Garment Dye techniques, resulting in special effects on clothing.

Before the coloring process can begin, the product, such as sweaters or jackets, is first produced colorless. Then the coloring process can begin.
The blank product is first weighed so that a color recipe can be made. All ingredients in the color recipe are then weighed. All ingredients are mixed and put into a washing machine, where the product is then added. The water in the washing machine turns the intended color. Additives are then added to ensure that the product absorbs the color well and evenly. If different fabric materials are used, for example cotton and nylon, the end result can also have different colors per material. After running in the washing machine for several minutes, the fabric has absorbed the desired color. After the product has absorbed the color, the product is dried and pressed with steam.

As a finishing touch, the well-known Stone Island compass emblem is attached and another special product is ready for use!

Curious about our extensive Stone Island collection for men? Then view the latest items now!

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Stone Island has been a popular brand among young people for years, but also among older people. You have probably heard of the brand before, or seen the logo on someone’s clothes. The outerwear of Stone Island, including the Stone Island jackets and the Stone Island sweatshirts, can be easily recognised by the compass logo on the left sleeve.

Are you hesitating about buying a Stone Island clothing item? In this article we explain exactly what makes Stone Island clothes so unique and why it is a valuable investment.

The Stone Island badge on garments

Probably you have seen it before, the Stone Island emblem on the left sleeve of a garment. This emblem is also called the patch because most of them are removable by means of press studs. But what is the story behind the Stone Island emblem?

The history of Stone Island

It all started in 1982, when Massimo Osti, the designer from Italy, made an extraordinary discovery. A truck arrived at the factory of his company “C.P. Company” with a special material. This material was very similar to the truck tarpaulin material. The two-colored, reversible fabric he had discovered was very unique and completely different from the materials Massimo used to design clothes for C.P. Company. He decided to start a new collection with a new brand name called Stone Island.

Where does the name Stone Island come from?

The brand name Stone Island was created after his passion for reading the books of Joseph Conrad. This writer mainly wrote about the tough life at sea. These stories left Massimo with two words that stayed with him: stone and island. These words have been used together as a new name for the brand: Stone Island. Furthermore, Massimo had a great love for military uniforms and the maritime sector. The Stone Island badge features a compass inspired by military uniforms. When wearing a Stone Island sweater with the emblem, you will spontaneously feel a strong connection with the brand that you have never experienced before!

Unique designs with special fabrics

Massimo used the discovered material to make unique clothing, only the raw fabric was still a bit too stiff. He decided to treat the material with seawater and a Greek pumice stone in a washing machine. This made the material much more supple and it was possible to make unique clothing pieces from it. The seawater treatment gave the clothes a maritime effect. This is how the first Stone Island maritime collection was born.

Stone Island continues to evolve daily

Stone Island is busy researching materials and functionality on a daily basis. Take for example the unique Stone Island swimshort. These are made of a special light shimmer fabric that looks different in every light. In addition, the Stone Island laboratory is endlessly busy with trying out dyes and treatments. Over the years, the laboratory has already developed 60,000 different recipes for dyes. How cool is that!? Moreover, Stone Island comes up with a new unique collection every season, with various colors that fit in with the current trends. This way Stone Island keeps developing and the designs of the new collections are certainly not less special than in the past.

Stone Island uses special processing and treatment methods and continues to develop. In addition, Stone Island distinguishes itself through its special painting techniques. Since Stone Island uses unique materials, standard painting techniques cannot be applied to them. Through the specially designed dyeing techniques for these materials, Stone Island designs unique garments. Do you like unique clothes? Then the brand Stone Island suits you perfectly!

Durable quality

Do you think it is important that the clothes you wear are made in a sustainable way? Perhaps at this point your doubt turns into a purchase. The clothing of Stone Island is also characterised by the sustainable quality of the fabrics, which are all carefully studied beforehand. In addition, during the special dyeing process of Stone Island, no chemicals are used and also 85% less water than in a normal process!

Stone Island has qualitative, timeless clothing with a nice story and a cool military badge, which is also super comfortable. In short, a good investment for the long term that is absolutely worth it!

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AirPod ‘Friendly’ clothing

The new collection of the Italian clothing brand Stone Island is a must-have for Apple fans. The 2017 autumn / winter collection contains sweaters and caps that make saving your AirPods very easy. For example, you can find two small boxes in the garments where you can move your AirPods. The stylish aspect of this is that the AirPods protrude a little so that everyone can see it. This way you can not only show off your clothes but also with your AirPods.

(Dis)comfort

At first glance, Stone Island jerseys and caps seem to be the ideal solution for anyone who quickly loses his AirPods and wants them at all times at your fingertips. However, the storage of your AirPods in the boxes referred to is of course a danger. The AirPods are not very sturdy and could fall out of your clothes. Especially while walking or cycling, they are likely to land on the ground. In this way, the AirPods can easily become victims of theft. The new line of Stone Island is therefore ideal for home, but watch out as soon as you go out. Make sure you do not accidentally lose beautiful Airpods.

New trend?

Stone Island tries to put a new trend with its AirPod ‘Friendly’ clothing, innovative as the brand is. Although, of course, the idea is very good, its actual effect should be awaited. At home or at work, the sweaters are a very nice addition to your clothing range. They are stylish and offer something aparts that not everyone has. If you go outside, make sure you keep an eye on your AirPods. Especially the hat needs extra attention. It would be a good idea to lose your AirPods.

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Stone Island has published a video containing images of the beautiful new autumn collection Stone Island AW’017 ‘018. The particularly beautifully crafted video shows the product items with both newly developed and successfully recycled fabrics in typical Stone Island fashion. The new collection is clearly influenced by the most successful and most popular pieces of clothing from earlier Stone Island collections.

Under the clothing items – aimed at outdoors – are some striking pieces. Among other things, the remarkable Tank Shield eye, which features a mono-color badge and mutli-layer fusion technology. In addition, you can see the thermosensitive Ice Knit, made of exclusive yarn that changes in color from yellow to orange, from ivory to anthracite and from emerald to military green in case of lower temperatures.

Check out the Stone Island video on Youtube or visit Stone Island’s website for more information on release dates.

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A culture of research, experimentation, function and use are the matrices Stone Island has always defined: Goal to become a symbol of extreme research in fibers and textiles, applied to an innovative design, it is known as the brand that redefines the common understanding of sportswear. After becoming a cult phenomenon, it still maintains its position as a contemporary reference point for younger generations.

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Stone Island was established in 1982, by chance, as we love to tell… “One day a special material arrived: a thick truck tarpaulin, the outstanding feature of which was the colour: red on one side and blue on the other. What to do with it? To transform it into a piece of clothing, it was put in a washing machine with water and pumice stones and washed for a long time to break down its structure”. The result was surprising. We decided to create seven jackets in that unique fabric, called “Tela Stella”, and to give this product a name: Stone Island. 

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